Hall for Cornwall
Hall for Cornwall is the Southwest's premier theatre venue. Loved for its comprehensive programme of events, performances include everything from ballet to contemporary dance, variety shows to Shakespeare, rock bands to classical concerts, stand-up to pantomime, and more.
CTD was commissioned to refresh Hall for Cornwall's brand identity, rejuvenating an aged visual representation with a contemporary look and feel and replacing it with a more targeted and forward looking approach. To accommodate the theatre's varied offers, CTD developed a container word marque which allows differentiated and distinctive representations to the theatre's various target audiences. Work included a comprehensive style guide, a new website, templates for programmes, various other promotional items, as well as designs for a new wayfinding system throughout the theatre.
